In 1970, when there was a great exodus from the Languedoc due to a loss of faith in its vineyards to provide a sufficient living, Jean-Pierre Jullien named his domaine “Cal Demoura”, which in Occitan means “one must remain”. He came from a long line of vignerons and, at that time, he followed most of his colleagues as they closed their caves and attempted to survive by participating in the local cooperative. The estate now encompasses eleven hectares of vineyards located in the village of Jonquières and in the neighboring community of Saint Felix, approximately 45 minutes (30 kilometers) northwest of Montpellier, just south of Clermont l’Hérault.